90-Minute VIP Content Strategy Session
Get a Custom Content Strategy in Just 90 Minutes – Tailored to Your Brand and Goals for 2025

For ambitious female content creators ready to scale: Gain a clear content roadmap, SEO strategy, and quarterly or semi-annual plan, plus tools to streamline every step.

Imagine having a content strategy that finally works—one that’s laser-focused on your business goals, brings in your ideal audience, and takes the guesswork out of what to post next…

...without the endless hours, the burnout, or sacrificing precious time you’d rather spend on literally anything else (like, you know, running your business).

Sounds Like a 90-Minute VIP Content Strategy Session is just what you need!
Writer's Life for You Client and Student Love
"Heather is an absolute pleasure to work with!"

She is always prompt and professional in everything she does! I've been using her freelance writing and editing services for several months now. She's a great communicator and very creative. 


The fact that she has written on a wide range of topics and understands the significance of SEO writing makes my job much easier. Every month, I can count on Heather to complete the work on time and to a high standard. She's the best freelance writer I've ever worked with, and I wholeheartedly recommend her!


~ Amira Irfan - Lawyer and 7-Figure Blogger @ aselfguru.com

You Know ‘Just Post More Often’ Isn’t Working, Right?

Look, we both know that creating a content strategy from scratch is no walk in the park. 


With the endless stream of “must-do” tips and magic-bullet advice out there, it’s easy to feel like you’re herding cats. 


I totally get it—and boy, have I been there, too, wondering what to do since cloning myself clearly wasn't an option.

You’ve invested hours trying to DIY your content plan, only to end up buried in sticky notes and random ideas. (And I love sticky notes.)

You’ve tried batching, scheduling, and “hot tips” that promised to make content creation a breeze—but it still feels like herding pigs with a feather (Trust me, I've tried herding them, and it is NOT easy. )

You’re running on caffeine and pure grit, churning out content on the fly, hoping it sticks but feeling like you’re throwing spaghetti at the wall.

You’ve bought tools, courses, or hired help, yet you’re still scratching your head wondering, “When does this get easier?”


And there are so many things keeping you stuck...

Time is tighter than your favorite pair of jeans: Between running your biz and, well, everything else, finding time to strategize feels like a distant dream.

You need a clone (or two): You’ve tried going solo, but without some 1:1 help, it’s easy to get lost.

Perfectionism vibes: You want things done right (which is great), but it makes delegating feel harder than it has to be.

No roadmap in sight: Consistency is a lot easier when you’ve got a plan that doesn’t make you pull out your hair!

Content idea burnout is real: You’re tired of the need for new "fresh" content that has you stuck on the content creation hamster wheel.

Unsure if anything you're doing is working: All those hours, and you’re still not sure if you’re getting the results you need.


What if You Could Build the Content Strategy You Need to Make Posting Easier and More Impactful?

Imagine having a clear, done-for-you content plan that perfectly aligns with your goals and connects with your audience. You finally know what to post, when, and why it matters—without all the last-minute stress.


Picture this: You're no longer staring at a blank screen or stuck in the "I'm tired of throwing spaghetti at the wall to see what will stick." Instead, your content flows smoothly, bringing in engagement and growing your brand while you enjoy your free time.


What if you could actually feel excited (yes, excited) about your content? With a strategy that's easy to follow, you'll finally have the energy to focus on the parts of your business that matter most—and stop worrying about what's going out next on social media.

Here's Where I Tell You About the VIP Content Strategy Session 
By the end of this session, you’ll be able to:

Confidently follow a clear content plan that supports your goals and speaks directly to your audience.

Optimize your content for visibility using tailored SEO strategies that attract ideal clients and followers.

Maintain consistency with a content calendar that organizes your posts and gives you back precious time.

Here’s what’s included:

A customized content strategy to guide your content for the next quarter or six months so you can post with purpose and see real results.

A complete quarter or six-month content calendar that keeps you organized and ahead of schedule, freeing you from last-minute scrambles.

SEO optimization tips to help your content reach the people who matter most.

Watch this video to learn more about the process and my qualifications:
What Writer's Life for You Clients and Students
"Heather is an amazing writer and such a tremendous resource for my blog."
"I've planned out my whole quarter, and if I wanted to, I could plan out the whole year!!"

 "Her knowledge and acumen of SEO, keyword research, and blog writing have been an invaluable addition to helping me grow. Heather's contributions are always complete, fully researched, delivered on time, and above and beyond. In fact, Heather often adds more to the post than the original outline, having found added value through her thorough research. You can count on the highest quality with Heather. 


And best of all, Heather clearly cares about the success of the posts she has written for me, and many of these posts rank on the first page of Google. She focuses on quality, and it shines through in every aspect of her work."


~ Keri Baugh - Bon Voyage With Kids

“I always seem to be planning my content on the fly and decide to do "whatever," so this seemed like a well-thought-out system (and not just winging it). The biggest light bulb went off when you talked about planning content around things that I'm selling or promoting that month. 


Then it seemed obvious what content I needed to create; I just had to fill in the blanks with topics already in my "vault" of content ideas. I can finally batch!! I've planned out my whole quarter, and if I wanted to, I could plan out the whole year!! I would absolutely recommend this training to anyone who struggles to know "what to talk about" in any given month or week and wants to plan things ahead.”


~ Anna Crosby - Geni Collective

Heather has been AWESOME! I've been blogging for a while and struggling to keep up with the writing AND life. But working together has allowed me to be more present with my family and keep my blog running and growing. 


Since I'm newer to blogging, she's used her expertise in SEO and writing to ensure that my articles will do better in ranking for Google, making my job so much easier. I firmly believe that we can't do it all, and what we can't do - we find someone who can. For me, that has been finding and working with Heather. 


She's always quick to respond, helpful, and gives tips, advice, and recommendations on where to add my tidbits into the articles. Money and time well spent working with Heather, highly recommended! I'm so grateful to have found her and that she can work with me.

Stacey Ilyse
Photographer - Rebel Traveler
Imagine never having to stress about what to post, when, and where again...

No more guessing if your content is on point - your plan is set, purposeful, and strategic to help you meet your goals.

No more sitting at your desk at 11 PM at night trying to get the email written for the bundle you're in that needs to be sent at 8 AM.

Say goodbye to attracting the wrong clients because your content will speak directly to clients who get you and want what you offer.

No more feeling like you're on an out-of-control content creation hamster wheel. You'll have a structured, easy-to-follow content plan.

You won't be creating content just for the sake of creating it because every post is intentional, moving your business forward confidently.

Who is the VIP Content Strategy For? 

The Solopreneur Ready to Scale: You’ve built a solid business, but the leap to the next level feels impossible with all the daily tasks and constant content demands. A done-for-you strategy could be your ticket to more time, more growth, and finally, feeling in control.

The Busy Mompreneur: Juggling a business, kids. and trying to create content regularly? You probably would love a clear strategy handed to you on a silver platter.

The Aspiring Influencer: You've got the charisma but not the plan. A custom strategy could make you shine online without feeling lost in the social media jungle.

The Established Blogger: Your blog's been around for years, but you're stuck in a rut and need fresh ideas. A little content inspiration and strategy is just what you need.

The E-Commerce Entrepreneur: Running an online store and struggling with content that aligns with sales goals? You need targeted strategies to drive traffic and conversions.

The Full or Part-Time Podcaster: Podcasting is your passion, but you likely have other things going on. Creating consistent content can feel like scaling Mount Everest. A structured plan can make your life easier!

Any coach, online business owner, or anyone creating content that feels like it's hit or miss or your content isn't working. You could be working too many hours with no work-life balance, or your content is falling flat.

If you've said "YES" To any of, then you could use a VIP Content Strategy Session.

Let's make your content work together!
Hi, I'm Heather!
I got into content strategy in the early days of my business, trying everything to grow. I researched, tested, and created content like my life depended on it—and it paid off. My content connected with my audience brought in clients and helped me build a business I love.

But I noticed so many amazing solopreneurs were hitting the same wall. They had the passion and the drive but were stuck in the “what should I post next?” cycle, turning content creation into a stress-fest.

So, I created a solution to make content planning simple and strategic—the VIP Content Strategy Session.

Now, after years of helping clients streamline their content and grow their audience, I know this works. And I want the same for you.

In just one session, we’ll cut through the overwhelm, build a plan that feels right, and set you up with a strategy that truly fits your business.

Let’s do this, friend. You deserve a content strategy that feels like freedom, not a burden.
Writer's Life for You Has been Featured In World-Class Publications, like
How Does the VIP Content Strategy Work?

Your mission, should you choose to accept it, is to sign up for a VIP Content Strategy Session. Here's what to expect when you do.

Step 1
Get Access to ThriveCart

Once you purchase your coaching call, you will be given access to the VIP Content Strategy Session in Thrivecart where you can sign up for your session, access the bonuses, and fill in the intake form.

Step 2
Sign Up for the Session

Next, you'll need to sign up for the session. You must do this within seven days of purchasing so you can get on my calendar. If not, you will forfeit your guaranteed space, which means you may not be able to schedule a call, depending on availability.

Step 3
Fill Out the Intake Form

After signing up for your session, you must fill out your intake form. This is so we can get down to business right away when it's time for your call with me. I don't want to waste any time.

Step 4
The Day of Your Session

You'll receive two reminders for your coaching call - one 24 hours ahead and another an hour before your car. You’ll find the link to join the Zoom call in ThriveCart Learn. We're going to fix those challenges you're facing!

Step 5
After the Strategy Session

Within 24 hours after the call, you'll get a recording of our VIP Content Strategy Session so you can refer back to the strategies and tools we discussed. That way, you can implement what we talked about. I'll also give you a Google Doc with your plan or fill out your Trello board or Airtable Hub with your six month or quarter content strategy and plan at-a-glance.

Step 6
Implementing Your Content Strategy

Implement your content strategy and experience much less stress with content creation. You'll know just what to create and when making it easy to stay ahead of your content schedule.

But wait, there's more!
Special Limited Bonus!
Order today and you'll also get these limited time bonuses:

The AI-Powered Content Creation - Full course on using AI to create and plan your content - comes with an Airtable database with 480+ prompts (Valued at $127)

The Content Planning Trello Board and Airtable hub to help you plan and organize your content (Valued at $64)

3 days of email support after your call to get your questions answered and clarity on your content strategy and plan (Valued at $209)

Bonus implementation strategies and tips personalized to your unique business (Valued at $100)

BLACK FRIDAY-ONLY BONUS

Imagine having a tool that not only simplifies your content strategy but practically creates it FOR you. That’s exactly what my brand-new COMPASS Content Strategy GPT does!


With this GPT, you can:


Generate a clear, actionable content strategy tailored to your goals. 

Map out your messaging, topics, and formats in minutes. 

Save HOURS of planning time while staying consistent and intentional with your content.


This isn’t just a tool—it’s like having your own content strategist at your fingertips.


If you’ve considered grabbing one of these limited spots, now’s the perfect time to level up your business with one of my favorite tools.

Let's Recap... Here's Everything You're Getting Today!
The VIP Content Strategy Session is the perfect solution for achieving a clear, effective content plan without the overwhelm and guesswork.

VIP Content Strategy Session (Value $700)

The Content Planning Trello Board and Airtable Hub (Value $64)

3 days of email support after your call to get your questions answered and clarity on your content strategy and plan (Valued at $209)

AI-Powered Content Creation Course (Value $127)

Bonus implementation strategies and tips personalized to your unique business (Valued at $100)

Get Your VIP Content Strategy Session Today for ONLY $1,200 $500
(save over 50% Today!)
More Success Stories!
"My biggest takeaway was the strategy you detail; it is GENIUS!”

“I bought Content Planning 101 when it originally launched as a Paid Live Training, so the price was an instant yes, and since I've been in your world for over a year and a half, you're my go-to for all things content creation. 


 Every product I have of yours has practically been a version of you guiding me every single step of the way through something, and I knew Content Planning 101 would be incredible like your other products. 


One thing that I was massively intrigued about, which I'd never heard of before, was the method you use yourself for content planning. 


But I know I needed to get my arse into gear and start again, but this time with planning and a strategy in place. Now, I feel relieved, and a huge weight has been lifted off my shoulders because the entire process of content planning is laid out in a way that's really easy to understand and take action with."


~ Ami Hook-Ireland - Digitally Made for You - Content Planning 101 Student

"You need the Niche Ninja Course!"

Everyone talks about "niche down" or "choose a profitable niche," and Heather makes it easy to understand HOW to do both of these. 


Her workbook walks you through the process of digging a bit deeper and getting to the core of choosing a niche you'll want to spend time writing about and working with.


~ Kelli Shipp - Geni Bliss - The Niche Ninja Mini-Course Student

More Testimonials
Frequently Asked Questions

Questions Smart People Ask

  • How soon can I schedule my coaching call?
    As soon as you purchase, you'll get access to the course portal in ThriveCart, where you can fill out the intake form, schedule your call, and claim the bonuses.
  • Do you have a refund policy?
    I do not offer refunds on coaching because once you pick my brain, you have the resource and the call recording, so all sales are final. But you'll be amazed at what we can accomplish together.
  • How personalized is the VIP session to my unique business needs?
    It's 100% personalized because we will discuss your unique situation. That's why I love offering coaching services and VIP content strategy sessions. These types of sessions were invaluable in my own growth when I started. Cookie-cutter strategies don't always work for every business, and you may not be sure how to apply them.

    With this session, you get extra eyeballs on your business and someone to brainstorm with who's had over seven years running multiple online businesses.
  • What qualifications and experience does Heather Ritchie have in content marketing and online business growth?
    First, I have been running multiple online businesses for over seven years. I've done many aspects of client work, business finances, marketing, scaling, audience-building strategies that work, content creation, and so much more.

    Plus, I am a Certified Content Marketing Strategist (with a handy certificate to prove it). I've been creating content for myself and my clients for over seven years.

    I've seen many of the highs and lows online business owners face, as well as how to pivot when you need to.
  • How soon can I expect to see results from the VIP Content Strategy Session?
    Well, that depends on a lot, like what we are working on, how you implement what you learn, and your content strategy. I can help you create the strategy and plan, but you have to implement it.

    As soon as you implement your content plan, you'll see much faster results when it comes to feeling less overwhelmed and creating the right content to attract the right people. You'll also get more time back in your week. Who doesn't want that?
  • Is there any ongoing support available after the initial coaching period ends?
    I offer three days of email support to help you clarify anything from our VIP session or clarify any confusion you may have. In my experience, there are always questions that come up later. But this is not the time to get additional strategies, as you'll need to purchase another session if you want to go deeper or get additional personalized support.
  • Do I need to prepare anything beforehand, or can I just show up with my coffee and a smile?
    You will need to fill out the intake form so I can prepare for our call and record any questions as they come up so we can address them and get straight to business!
  • I have another question.
    Great! Email me at hello@writerslifeforyou.com, and I'll answer any other questions you may have!
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“Wow, who would have thought that a 7-day email challenge could be packed full of so much helpful information? The Content Systemizer Email Challenge provided not just great information but clear guidance, helpful resources, and the much-needed motivation to get organised by creating and staying on top of content creation systems.”

Faith F.
The Content Systemizer Email Challenge

"Before the toolkit, I had a free resource from someone else on streamlining my content creation process, but I never knew much about why I needed to do it. Now that you explained it, I know a lot more about the topic. 

 

My biggest takeaway was the purpose of having content pillars. I also like the blog post checklists. My favorite video was one of the bonuses on having a content calendar. I didn't even need to watch the others because the downloads were already so beautifully detailed. 

 

Another thing I like is that Heather was a police officer, which tells me she is trustworthy and works hard."

Robbyn
The Efficient Content Creator's Toolkit Student

"This is the best course & tool that I've invested in in all of 2024! Thank you! Thank you! Thank you! The Content Repurposing Genius GPT has saved me tons of time already!"

Semonna McNeil
New Client Magnet - Content Repurposing Genius GPT Customer

"Before this mini-training on Airtable and SEO, I felt absolutely fine about SEO and content, but Airtable... I dreaded it because it looked difficult to use. After it, I'm still new to Airtable, but I'm not dreading it anymore - which is a huge win because yours is the first to come with instructions on how to use it, and it's actually pretty straightforward!


My biggest takeaway is finally finding a format to keep everything organized and knowing this is going to help me be more productive and efficient with writing content that's optimized for SEO. "

Ami Hook-Ireland
Digitally Made for You - Content Catalyst SEO Hub Customer

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